The Highway Hero Trust team, along with SPG Hospitality, recently visited Rajasthali Emporium on MI Road, Jaipur, a space that celebrates Rajasthan’s timeless artistry and craftsmanship. The visit highlighted an inspiring initiative where a portion of every purchase directly supports local karigars, ensuring their skills and traditions continue to thrive.

Empowering Karigars, Preserving Traditions

Rajasthali Emporium stands as a proud symbol of Rajasthan’s cultural heritage. Every handcrafted piece carries the story of an artisan, their precision, patience, and creativity. What makes this initiative remarkable is its commitment to giving back. By directing proceeds to the karigars, the Emporium not only sustains livelihoods but also keeps age-old techniques alive for future generations.

Supporting such institutions strengthens the bridge between tradition and modern appreciation, ensuring that craftsmanship remains both relevant and respected.

Partnerships that Drive Change

We extend our heartfelt thanks to Founder Bhawar Singh Rathore, President Suraj Singh Rathore, Chairman Maya Thakur, and Mahipal Singh Mandarwa of the Jaipur Association for their collaboration and support.
Their collective efforts, alongside SPG Hospitality, echo a shared belief, that meaningful change begins when we empower the people behind the work.

Together, we are advancing the Highway Hero Trust’s mission of honouring everyday heroes, from drivers to artisans, who contribute silently yet powerfully to India’s growth story.

Driving Purpose Beyond Highways

For the Highway Hero Trust, this visit was more than an event, it was a reaffirmation of our commitment to dignity, skill, and community welfare.
By supporting initiatives that uplift karigars and workers alike, we move closer to a more inclusive and compassionate future.
Each collaboration like this strengthens our vision of progress built on respect, recognition, and real human connection.